Introduction

October may be the season of ghosts and ghouls, but nothing is scarier for operators than ghost inventory and hauntingly low sales. As the year winds down, micro-markets face the challenge of keeping ROI strong before the holiday rush. The good news? With the right tweaks, you can ensure your market finishes the year on a high note.

Audit Layout and Merchandising

Start by conducting a layout and merchandising audit:

• Place best-sellers in high-visibility spots.
• Use LED lighting to make shelves more inviting.
• Keep signage seasonal, clear, and eye-catching to encourage browsing.

Even small adjustments in placement and presentation can have a big impact on year-end performance.

Rethink Inventory Strategy

Inventory management plays a huge role in profitability.

• Introduce seasonal or limited-time offerings like fall snacks and festive flavors.
• Create bundled promotions to drive impulse purchases.
• Use POS data to identify slow movers and replace them with higher-performing SKUs.

These strategies keep your market fresh, engaging, and profitable.

Why It Matters for Q4

By tightening your merchandising strategy now, you set the stage for stronger sales as Q4 peaks. A refreshed market boosts employee and guest engagement while improving your bottom line.

Ready to Improve Your ROI?

This October, give your micro-market a spooky-good ROI boost.

👉 Schedule a consultation with Get Elevated Services to maximize performance through merchandising, fixture design, and operational strategies.